Women’s Leadership Coaching That Builds Confidence, Courage and Careers
Lead with authority — without shrinking, second-guessing or waiting for permission.
Leadership coaching for women and our flagship OWL Program, built on neuroscience, 35+ years of experience, and one belief: confidence is a skill, not a personality trait.
As featured in
Forbes
Business Insider
The Australian and HRD
Why Capable Women Still
Talk Themselves Out of the Room
Most women leaders don’t need more capability — they need the confidence, courage and visibility to use the capability they have. The hesitation before you speak in the executive meeting. The promotion you’re ready for but haven’t claimed. The difficult conversation you’ve rehearsed for three weeks.
None of that is a character flaw. It’s brain science — and it’s trainable. That’s exactly what our women’s leadership coaching and the OWL Program are built to do.
1:1 Leadership
Coaching for Women
The OWL Program —
Outstanding Women Leader
Australia’s most complete women in leadership program:
10 modules over 10 months, built on the 10 Cs of outstanding leadership.
01
Character
02
03
04
05
06
07
08
09
10
Every OWL participant receives
- Monthly 1-hour group coaching with a community of like-minded women leaders.
- A comprehensive digital workbook, video lessons, summary sheets and resources for every module.
- Membership to the Leadership Lab, plus Sonia's best-selling leadership books.
- Access to Worksparks — our cutting-edge AI leadership coach, so you have coaching support in the moment, every day, between every session.
OWL for Organisations —
Build Your Women in Leadership Pipeline
Why Women Leaders
Choose Sonia McDonald
- CEO and founder of LeadershipHQ, three-time author, business degree in HR and psychology, diploma in neuroscience — featured in Forbes, Business Insider, The Australian and HRD.
- Trusted by Qantas, ANZ, Coles, Downer, Thiess, Lend Lease, Cross River Rail, Seymour Whyte, Dexus, Airservices, Yourtown and Act for Kids.
“After working with Sonia, I am more confident, knowledgeable and passionate about everything I do. I now look forward to what my future will bring.”
Answers Frequently Asked Questions
OWL (Outstanding Women Leaders) is a 10-month women’s leadership program built on the 10 Cs of outstanding leadership, including monthly group coaching, a full digital toolkit, and access to the Worksparks AI leadership coach
Women in leadership roles or aspiring to them — from emerging leaders building confidence and visibility to senior women preparing for executive roles. Coaching is 1:1; OWL adds structure, community and credentials.
Women in leadership roles or aspiring to them — from emerging leaders building confidence and visibility to senior women preparing for executive roles. Coaching is 1:1; OWL adds structure, community and credentials.
Three things most programs can’t offer: verified micro-credentials accepted by QTAC, daily support through the Worksparks AI leadership coach, and a curriculum grounded in neuroscience by a facilitator with 35+ years’ experience.
Three things most programs can’t offer: verified micro-credentials accepted by QTAC, daily support through the Worksparks AI leadership coach, and a curriculum grounded in neuroscience by a facilitator with 35+ years’ experience.
Yes — OWL runs as an in-house cohort with an additional Culture module customised around your organisation’s mission, vision and values.